China's lighting exhibition armed division is spreading in the region

For those who do the lights, the annual Guzhen Light Expo has the praise of “accommodating the guests of the world” and has already become the holy place of “Mecca” in everyone’s mind. At the same time, we also saw another scene: the grand opening of the Shanghai International Lighting Exhibition, the occasion of the Chengdu Lighting Fair in the west, the warmth of the Beijing International Lighting Exhibition, and the crowds of Guangzhou Guangya Exhibition. This not only makes us feel the growing prosperity of the lighting industry, but also makes us realize that when such international and regional exhibitions are complemented and promoted, and each has its own unique charm, the development of the industry has reached an "armed separation." The era is characterized by “regional competition and infiltration”, and the emerging exhibitions are the best demonstration platforms for industry companies and brands in a certain important regional market.


The lighting exhibitions in the four major districts of Guangzhou, Shanghai, Beijing and Chengdu complement each other and form a separatist trend for the Guzhen Light Fair. We can foresee that this trend will gradually spread from the domestic political or economic center to the central city of the mainland. The question is who in the central city has the advantage to undertake and shoulder this important task.

When Zhengzhou took the lead in organizing the “Central Plains Green Lighting and Lighting Fair” in the “Rise of Central China”, we took the search from the vast areas of the six central provinces and turned to focus on the hinterland of the Central Plains and saw hope.

Zhengzhou Chengdong Kaixi, connecting the north and the south, is at the center of China's traffic cross. As an important transportation hub in the country, its radiation belt action is becoming more and more important in the new round of economic development. In the steady advancement of the "Rise of Central China" strategy, the construction of the Central Plains urban agglomeration is in full swing. Centered on the Greater Zhengzhou metropolitan area, with 8 central cities including Kaifeng, Luoyang, Pingdingshan, Jiaozuo, Xinxiang, Xuchang, Weihe and Jiyuan, it constitutes a close contact circle of the Central Plains urban agglomeration, a very large and promising The vast market that directly radiates 100 million people stands out.

Relying on the unique location advantage, the urbanization construction boom and the huge population consumption base, Zhengzhou has become a central business center. A large number of high-end, multi-functional large-scale commercial and trade facilities and national distribution markets have been smashed. There are more than 30 transactions with a turnover exceeding 100 million yuan, and the number of markets and sales are among the highest in the country. Moreover, it is understood that various national, regional, and professional trade fairs, expositions, and fairs held in Zhengzhou each year have reached hundreds of times. It can be seen that Zhengzhou has already experienced the fascination in the central city, and it has become more and more attractive.

For lighting manufacturers, the Central Plains market can not be ignored. As a result, wave after wave of lighting and lighting brands gathered in Zhengzhou, and together they performed the "Buddhist Central Plains". According to statistics, there are more than 1,000 lighting and lighting brands active in Zhengzhou, with nearly 700 dealers and more than 60 manufacturers in Zheng. The scale of Zhengzhou lighting industry is so prosperous, it can be said that manufacturers have placed many dreams and delusions on the Central Plains market. In fact, the trend of manufacturers relying on the Central Plains market is becoming more and more obvious. For example, Haohao has set up a branch in Zhengzhou. In its national layout, Zhengzhou is a strategic location for deepening the central market. Foton Electric is also actively planning to establish a Zhengzhou branch to establish a large warehouse covering the central market; Xinwenhang Lighting also set up its first specialty store in Zhengzhou in Zhengzhou; Guanhua Lighting also decided to build Zhengzhou as a national model market...

Now, a potential understanding has gradually begun to condense and gradually surfaced: Zhengzhou will become a new logistics base for lighting and lighting enterprises to undertake the East and West. Maybe not for a few years, when the four major exhibitions in Guangzhou, Shanghai, Beijing and Chengdu boosted the lighting brand to set off a fierce competition in the local market, the enterprises in the Pearl River Delta and the Yangtze River Delta will turn their heads one after another, with Zhengzhou as the base and the Central Plains as the battlefield. , began a new round of the Central Plains hinterland corps competition.


The rise of the new lighting logistics base and the upgrade of the Central Plains competition are urgently needed to complement the industry exhibitions. To this extent, the Central Plains Lighting Exhibition will be given a great mission. For the first Zhongyuan Green Lighting Fair, which will be held on September 26th, at present, it is just a "birth of the baby", but its vitality and future achievements are undoubtedly worthy of every "parent" to put it down. Things, seriously thinking and taste.
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