AR Daqri Acquires Xbox Founder Team to Develop 3D Light Field

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AR Daqri Acquires Xbox Founder Team to Develop 3D Light Field from Baidu VR

The upstart in the field of augmented reality, DAQRI, announced today that they have acquired the famous physicist Seamus Blackley and his team of 15 engineers and scientists.

Blakely is known for pioneering the Microsoft Xbox concept, and his team will work on the development and production of DAQRI's Software Defined Light (SDL) technology.

Himers and his team are among the smartest scientists in the field. We are very pleased to bring their experience and wisdom to our team and help us to realize the potential of Software Defined Light and DAQRI AR platform. When the "Father of the Xbox" wants to give up everything he is working on and explore a new technological breakthrough, you know that this new technology is not simple.

- DAQRI Executive Director, Brian Malinz

SDL controls the speed of light and creates a three-dimensional light field primarily through software and phase modulators. The company’s website states that SDL can reduce eye strain, support bright and dark environments, and have lower power consumption and a smaller hardware footprint.

The technology is currently used primarily for automotive head-up displays (HUDs), which DAQRI has applied to concepts such as lidar, ground and space communications, display panels, and non-invasive medical imaging. One of the concepts also includes 3D printing, focusing laser-generated point clouds on a single body, and creating plastic objects instantaneously.

Blakely said: "DAQRI first signed a cooperation agreement with my team to explore the rapid innovation around SDL, and to provide opportunities for future holographic 3D printing through DAQRI Smart HUD's SDL technology. Soon, we realized a huge scientific potential. And excited about the results. From that moment on, I started to talk about full-time work with DAQRI, hoping to accelerate the potential of this amazing technology."

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