Achievements in overseas markets are brightened with high-end results and Skyworth’s performance is improving
A few days ago, Skyworth Digital announced its results announcement in May this year. According to the announcement, the group’s total TV sales for the month was 1.155 million units, up 9% from the previous year. Overseas markets sold 602,000 units, an impressive 33% increase year-on-year, and a surprising transcript.
Since the beginning of the year, the overall operating conditions of the domestic color TV industry have exhibited certain volatility due to the continuous changes in the external environment. According to the data detected by Yikang, as of the first quarter of 2017, the Chinese color TV market recorded 11.38 million units of volume, a year-on-year decrease of 13.5%, and retail sales of 36.6 billion yuan, compared with the same period of last year. Nearly 7.3% decline. Affected by this, Skyworth’s sales in the domestic market also declined in May, but the increase in overseas markets is still rapid.
With the accelerating high-end process of the color TV industry, a new group of people who pay attention to quality consumption and have a certain purchasing power is becoming the main force in the domestic color TV market. The growth of this group of people also makes color TV manufacturers have to accelerate the transformation of their development strategies. Product focus. As the development of the color TV's content and application areas has gradually improved, it has become the center of mainstream TV manufacturers' efforts to deepen their efforts in areas such as product hardware and image quality enhancement.
As a leading company in the domestic color TV market, Skyworth has always focused its attention on the application and promotion of high-end display technologies. According to the May results announcement, sales of the Group’s 4K TVs in the Chinese market have increased by 29% compared to the same period of last year, and the gross profit margin of 4K TVs ranks among the top in all television series. High-end TV is gradually becoming another key weapon for Skyworth to seize the color TV market.
Not only is it more popular with higher-definition 4K TVs, Skyworth also accelerates the company's voice in the color TV industry by overclocking the most advanced display technology, OLED. OLEDs with invisible viewing angles, faster response speeds, lower energy consumption, anti-blue characteristics, and ultra-high-definition experience have long been the object of countless color TV manufacturers. Skyworth even saw OLED displays before. As far as technology is concerned, it not only uses its flexible features to lead the industry in the launch of wallpaper OLED wallpaper TV, but also takes the lead in opening the price reduction curtain to promote OLED TVs to better integrate with the consumer market. The successful landing of prices makes OLED TVs the primary choice for countless people who pursue high-quality look and feel.
Since OLED TVs have characteristics that are difficult to match with traditional TVs, their service standards should also be focused on actual changes. In response to this situation, Skyworth pioneered the “Four One†high-end service standards in the industry, and purchased OLEDs through one-hour fast response, one-to-one exclusive service engineers, one-year on-demand maintenance, and one-year free VIP membership experience. The television family can put aside all the concerns and uncertainties and better experience the positive impact that OLED technology brings to people's quality of life.
The strong performance of OLED technology in the TV industry has also made a comment that "LCD development has encountered the ceiling". Although OLEDs have the absolute power to make video display technologies difficult to shake, does this mean that LCDs can only be silent and “silly�
According to industry analysts, the solid color technology that has gradually begun its name in the near future can fill the shortcomings of the liquid crystal display in color purity and viewing angle and become another excellent liquid crystal color improvement technology. It is understood that solid color technology is mainly through the addition of a layer of light nano-materials between the wide color gamut backlight source and the liquid crystal module to absorb the stray light generated by the backlight source, thereby making the color expression of the screen more pure. Distortion of the picture can be circumvented to the greatest extent. Among them, Skyworth Q7 is also regarded as an excellent spokesperson for solid color technology.
The high-end process in the color TV industry has become an irreversible trend today, and companies that adapt to the tide of historical development are not allowed to be eliminated. And Skyworth is also relying on the input of a series of high-quality products to speed up the transformation of its development model, relying on high-tech value-added products to enhance the credibility of its reputation.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
Since the beginning of the year, the overall operating conditions of the domestic color TV industry have exhibited certain volatility due to the continuous changes in the external environment. According to the data detected by Yikang, as of the first quarter of 2017, the Chinese color TV market recorded 11.38 million units of volume, a year-on-year decrease of 13.5%, and retail sales of 36.6 billion yuan, compared with the same period of last year. Nearly 7.3% decline. Affected by this, Skyworth’s sales in the domestic market also declined in May, but the increase in overseas markets is still rapid.
With the accelerating high-end process of the color TV industry, a new group of people who pay attention to quality consumption and have a certain purchasing power is becoming the main force in the domestic color TV market. The growth of this group of people also makes color TV manufacturers have to accelerate the transformation of their development strategies. Product focus. As the development of the color TV's content and application areas has gradually improved, it has become the center of mainstream TV manufacturers' efforts to deepen their efforts in areas such as product hardware and image quality enhancement.
As a leading company in the domestic color TV market, Skyworth has always focused its attention on the application and promotion of high-end display technologies. According to the May results announcement, sales of the Group’s 4K TVs in the Chinese market have increased by 29% compared to the same period of last year, and the gross profit margin of 4K TVs ranks among the top in all television series. High-end TV is gradually becoming another key weapon for Skyworth to seize the color TV market.
Not only is it more popular with higher-definition 4K TVs, Skyworth also accelerates the company's voice in the color TV industry by overclocking the most advanced display technology, OLED. OLEDs with invisible viewing angles, faster response speeds, lower energy consumption, anti-blue characteristics, and ultra-high-definition experience have long been the object of countless color TV manufacturers. Skyworth even saw OLED displays before. As far as technology is concerned, it not only uses its flexible features to lead the industry in the launch of wallpaper OLED wallpaper TV, but also takes the lead in opening the price reduction curtain to promote OLED TVs to better integrate with the consumer market. The successful landing of prices makes OLED TVs the primary choice for countless people who pursue high-quality look and feel.
Since OLED TVs have characteristics that are difficult to match with traditional TVs, their service standards should also be focused on actual changes. In response to this situation, Skyworth pioneered the “Four One†high-end service standards in the industry, and purchased OLEDs through one-hour fast response, one-to-one exclusive service engineers, one-year on-demand maintenance, and one-year free VIP membership experience. The television family can put aside all the concerns and uncertainties and better experience the positive impact that OLED technology brings to people's quality of life.
The strong performance of OLED technology in the TV industry has also made a comment that "LCD development has encountered the ceiling". Although OLEDs have the absolute power to make video display technologies difficult to shake, does this mean that LCDs can only be silent and “silly�
According to industry analysts, the solid color technology that has gradually begun its name in the near future can fill the shortcomings of the liquid crystal display in color purity and viewing angle and become another excellent liquid crystal color improvement technology. It is understood that solid color technology is mainly through the addition of a layer of light nano-materials between the wide color gamut backlight source and the liquid crystal module to absorb the stray light generated by the backlight source, thereby making the color expression of the screen more pure. Distortion of the picture can be circumvented to the greatest extent. Among them, Skyworth Q7 is also regarded as an excellent spokesperson for solid color technology.
The high-end process in the color TV industry has become an irreversible trend today, and companies that adapt to the tide of historical development are not allowed to be eliminated. And Skyworth is also relying on the input of a series of high-quality products to speed up the transformation of its development model, relying on high-tech value-added products to enhance the credibility of its reputation.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
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