Ching Ming Festival Let's pay homage to those internet companies that have left

Problems such as backward marketing model, lack of foresight in development, breakage of capital chain, and positioning errors ultimately point the fate of these companies to “death.” In the coming Qing Dynasty, writing this article not only paid homage to Internet companies that stopped at the moment, but also raised some warnings for later people.

These companies were once welcomed by users

Case I: Fast Broadcasting Company

Birth and Death Year: 2007 - May 2014

Tags: Otaku artifact

Quickcast was founded in 2007. It is a high-tech company that focuses on the development and application of network streaming media technology. It develops multi-functional, personalized player software based on a quasi video-on-demand core.

Since 2010, Quickcast CEO Wang Xin and others have developed a fast broadcast video playback software system to use technology as an excuse to ignore the content as an excuse to create a “wielding edge ball” and spread the large number of obscene and pornographic videos within the fast broadcast system. Not too much work.

In April 2014, after public security agencies received reports from the public and the Shenzhen Express Broadcasting Co., Ltd., which was transferred by relevant departments, was suspected of distributing clues to crimes of pornography, the Ministry of Public Security designated the jurisdiction oversight and supervision to do its best to carry out investigations. The Shenzhen City Market Supervision Bureau of Guangdong Province once imposed a huge fine of 260 million yuan on June 26, 2014.

The former Otaku artifact fast broadcast company has been on the verge of bankruptcy in the case of indebtedness. As the founder of the fast broadcast, Wang Xin, who was praised as the “prodigy” of the entrepreneurship, was stunned by the fact that many of his top executives were trapped. When people discuss the fast-paced case again, they hope that they will not use the Internet's "original sin" to scuttle the faults of a company. They will regard rogue software, stealing privacy, infringement and piracy as successful cheats, and develop into a so-called Internet success. History cannot be changed, but the same tragic drama should not be repeated.

Case II: Everyone Movies

Birth and Death Year: 2004 - November 2014

Tags: Non-commercial drama subtitles group

Everyone's film and television is a non-professional subtitles group for the purpose of sharing, communication, and learning. The web page consists of a dozen channels including action, comedy, science fiction, love, terror, European and American dramas, and Japanese and Korean dramas. It is a fan organization and an independent non-commercial organization.

In October 2014, everyone was named in the main piracy video website of the American Film Association. After 1 month, everyone has passed the 11-year-old movie and television station. Everyone's official website declares: The time has come for us to leave. Now we have better channels to replace us.

There was no turning point in the matter. More than two months later, at the beginning of February 2015, everyone who received the new domain name returned to the public to see the TV drama, but it was a pity to loyal fans that the US TV drama set up only a service platform. Does not provide download resources.

Compared with before, the positioning of "everyone's American drama" has shifted to the downstream of the industrial chain. It is also a frustrating move. After all, it is apparent that there is no financial advantage for "everyone's film and television" with the domestic major video sites in the panic buying of the US drama. Copyright fees are even more robbed and higher. With the shooter off the station, everyone transformation, rapid broadcast closure, Thunder listed, after the fall of the traditional film and television resource search site, a large number of overseas drama enthusiasts began to seek another trail.

These companies have not been able to hold on for a while

Case I: Streetside

Birth and Death Year: May 2010 - January 2015

Tags: China's Foursquare


On the street next to the line in May 2010, is the earliest LBS application in the country, the main LBS social service, users can sign in, and enjoy the merchant's discount, known as China's Foursquare. However, as early as the first half of 2014, Foursquare also announced that it had to abandon the sign-in model and transition to local services.

In fact, the "check-in" function of the streetside network has long been replaced by lively products such as QQ Space and Weibo, and the vice president on the street has also confirmed it on Weibo. "In fact, the street side has already ceased operation in early 2014."

In 2014, there were many downtime and instability in the servers on the street. In July 2014, the web version of the service was closed down on the street. Users could only log on the street by using the mobile app.

Case Two: Little

Birth and Death Year: April 2011 - October 2012

Tags: China's first "Tumblr"


The dot network was tested online in February 2011 and opened for registration on April 7. In order to seize the high ground in the market, the promotion and expansion of personnel in the first half of the year has continued. In the layout of the mobile Internet, sending ice cream coupons for one month costs more than RMB 1 million, resulting in a net outflow of company funds.

The rapid deterioration of the capital market in the second half of 2011 saw little bit of market investment and some personnel left. At the same time, the little high-profile also directly made Sina Weibo become a competitor and lost important promotion channels.

Afterwards, dot-com.net founder Xu Chaojun said that the biggest lesson was that it was too high-profile at first. If you can calm down, like Youku and Mei Ru said, Cheng Weibo Partners will develop with these social platforms.

The reason why Tumblr can get up and China's light blog is tepid is because of the economic disparity between China and the United States. Although Tumblr is a niche culture, the Americans have a high standard of living, a car, a house, a holiday, and a short working time. The Tumblr has a great prospect. Tumblr also has international market support. These conditions do not exist at home.

Case 3: 91 foreign teachers

Birth and Death Year: November 2012 - January 2015

Tags: Live English teacher

After resigning as CEO of Jiayuan Century, Gong Haiyan’s second venture project chose education and launched the first online English training platform. However, two years later, the 91 foreign teacher network that had starred in the aura of the star encountered a change of hands.

On January 13, 2015, 51Talk announced that it had completed the overall acquisition of 91 foreign English language teachers, and its foreign teaching staff, staff team and technology will be incorporated into the 51Talk system.

After the fall of foreign teachers, Gong Haiyan began to reflect on his failure. She believes that at the beginning of the founding of the 91 foreign teachers, all teachers in the United States were chosen. Compared with the foreign teachers in the Philippines, prices did not dominate, which led to the fact that since then, the scale of the business has always been far from 51Talk. At the same time, one of the reasons for the failure is that the second pioneering front is too long, ignoring the limited resource concentration of startup companies.

These companies, who were born wealthy but could not escape the fate

Case I: Yahoo China

Birth and Death Year: September 1999 - March 2015

Tags: Search giants who can’t escape the spell of China

As the world’s first portal search site, Yahoo’s operations span 24 countries and regions. In September 1999, China Yahoo! launched its website, pioneered the integration of the world's leading Internet technologies with Chinese local operations, and became China’s top search engine community and information service provider in the Internet industry.

In August 2005, Yahoo China was wholly acquired by Alibaba Group. Recently, Yahoo decided to close its R&D center in Beijing. After stopping the e-mail service in China for nearly two years, Yahoo is cutting off its last connection with China and completely withdrawing from the Chinese market.

As the first global internet giant to enter the Chinese market, Yahoo acquired 3721, the largest search company in China at the time, but poor management led to the loss of 3721 to Google and Baidu in the competition.

The decision of Yahoo to quickly withdraw from the Chinese market and further reduce its global business has made many Internet industry professionals who have witnessed the rise of this company full of laments. From the perspective of analysts, Yahoo’s journey from its current booming trend to the current one is also giving many Internet users a chance to think deeply. It has actually allowed them to experience the rapid change of the Internet era and the “post-portal era” enterprises. The inevitable transformation.

Case 2: Tencent Weibo

Birth and Death Year: April 2010 - July 2014

Label: From supporting role to dragon cover

Tencent Weibo, once placed high hopes in Tencent, was positioned as "an important social media platform." At the same time, at the annual conference of Tencent, Weibo was also known as "is an important business, but to let WeChat."

On July 22, 2014, Tencent Weibo initiated a major adjustment, its product operations team will be integrated into the Tencent News team, and the rest of the employees will be diverted to Tencent Microvision team, leaving only some of the staff to maintain daily basic operations.

This news means that Tencent's Weibo product, which was born out of defense, finally surrendered with guns in a fierce competition between internal and external.